TIFFAny & Co. fragrance launch
LEAD CREATIVE // mkg
To launch Tiffany & Co.’s new fragrance, we kicked off Fashion week with a multi-sensory experience. The moment guests stepped through our fragrance bottle shaped portal, they were inspired to explore, learn, and share throughout their journey. We appealed to all the senses with thoughtful design and visual spectacles, a memorable live music performance from St. Vincent, interactive displays, and a menu inspired by the fragrance ingredients.