Amazon: The tick
LEAD creative // MKG
What would a city run by superheroes actually look and feel like? That was the idea behind our premiere for Amazon’s series The Tick. From interactive storefronts to reimagined street signs, tongue-in-cheek ads to a DMV-themed photo op where you could get your alter ego super ID, every detail was carefully designed to immerse our guests in the humorous hero world of The Tick.
